Ngokukhula ngokukhawuleza koqoqosho lwehlabathi,iivalvu zobushushu obuphezulu zisetyenziswa ngokubanzi kwipetroleum, iikhemikhali, isinyithi, ukuvelisa amandla obushushu kunye namanye amashishini. Njengomvelisi we-valve ephezulu yokushisa, ijongene nomngeni wokhuphiswano oluqatha lwemarike kunye nophuhliso lwamashishini. Eli phepha liza kuhlalutya ukhuphiswano lwemarike kunye nophuhliso lwexesha elizayo kwiinkalo ezimbini.
Okokuqala, ukhuphiswano lwemarike
1 Ukhuphiswano lomgangatho wemveliso: Ukhuphiswano phakathi kwabavelisi bevalvu yobushushu obuphezulu kumgangatho wemveliso lubukhali kakhulu. Iivalvu eziphezulu zobushushu obuphezulu kufuneka zibe namandla aphezulu obushushu, ukumelana ne-oxidation, ukuxhathisa ukunxiba, ukuxinana, ukuzinza kunye nezinye iimpawu, abavelisi kufuneka baphucule umgangatho wemveliso ngophando lweteknoloji kunye nophuhliso kunye nokukhethwa kwezinto eziphathekayo ukuhlangabezana neemfuno zabathengi.
2. Ukhuphiswano lweteknoloji entsha: Kukhuphiswano lwemarike yevalve yobushushu obuphezulu, ukusungula izinto ezintsha kobuchwepheshe yeyona nto iphambili. Abavelisi kufuneka baqhubeke nokufunda izinto ezintsha, izakhiwo ezitsha, iteknoloji ehlakaniphile, njl., Ukuphucula ukusebenza, umgangatho kunye nokuthembeka kwee-valve eziphezulu zokushisa, ukuze bafumane inzuzo yokukhuphisana kwimarike.
3. Ukhuphiswano lwesabelo semarike: Ukhuphiswano phakathi kwabavelisi bevalvu yobushushu obuphezulu kwisabelo semarike nalo lubi kakhulu. Abavelisi kufuneka bandise ngokukhutheleyo iimarike zasekhaya nezangaphandle, baphucule isabelo semarike yeevalvu zobushushu obuphezulu, ukuze kwandiswe ukukhuphisana kwamashishini.
4. Ukhuphiswano lwebrand: Kukhuphiswano lwemarike yevalve yobushushu obuphezulu, ukwakhiwa kophawu kubalulekile. Abavelisi kufuneka bomeleze ukwakhiwa kwebrendi, baphucule ukubonakala kunye nodumo lwamashishini, ukuze baphumelele ukuthenjwa kunye nenkxaso yabathengi.
Okwesibini, uphuhliso lwexesha elizayo
1. I-teknoloji entsha: abavelisi be-valve beqondo lokushisa eliphezulu kufuneka baqhubeke beqinisa i-technology innovation, uphando kwizinto ezintsha, izakhiwo ezitsha, iteknoloji ehlakaniphile, njl., ukuphucula ukusebenza, umgangatho kunye nokuthembeka kweevalve eziphezulu zokushisa.
2. Uphando lwemveliso kunye nophuhliso: Abavelisi kufuneka baphuhlise iimveliso ezintsha ezinamalungelo azimeleyo epropathi enomgangatho ophezulu wokuqonda ngokwemfuno yemarike ukuphucula ukhuphiswano olungundoqo lwamashishini.
3. Ukwandiswa kweemarike: Abavelisi kufuneka bandise ngokukhutheleyo iimarike zasekhaya nezangaphandle ukunyusa isabelo semarike yeevalvu eziphezulu zobushushu.
4. Ukwakhiwa kophawu: Abavelisi kufuneka bomeleze ukwakhiwa kwebrendi, baphucule ukubonakala kunye nodumo lwamashishini, kwaye baphucule ukukhuphisana kwemarike.
5. Imveliso eluhlaza: Abavelisi kufuneka banikele ingqalelo kwimveliso eluhlaza, bafezekise ukusetyenziswa ngokufanelekileyo kwemithombo kunye nobuhlobo bendalo, kunye nokuphucula amandla ophuhliso oluzinzileyo lwamashishini.
Abavelisi bevalvu yobushushu obuphezulu ebusweni bokhuphiswano oluqatha lwemarike, kodwa kufuneka banikele ingqalelo kwindlela yophuhliso yexesha elizayo. Ngokuqiniswa kweteknoloji entsha, uphando lwemveliso kunye nophuhliso, ukwandiswa kweemarike, ukwakhiwa kwegama kunye nokuveliswa kohlaza kunye neminye imiba yomsebenzi, ukuphucula ukhuphiswano olungundoqo lwamashishini, ukuhlangabezana neemfuno zemarike, ukuphumeza uphuhliso oluzinzileyo lwamashishini.
Ixesha lokuposa: Sep-08-2023
