Ukubaluleka kokwaneliseka kwabathengi kubenzi bevalvu baseTshayina
2023-08-23
Ukwaneliseka koMthengi kubaluleke kakhulu kubenzi bevalvu baseTshayina, ikakhulu kule miba ilandelayo: Okokuqala, ukwandisa isabelo semarike Ukwaneliseka okuphezulu kwabathengi kuthetha ukuba abathengi banelisekile ziimveliso kunye neenkonzo zabenzi bevalvu baseTshayina, nto leyo eya kunceda ekuphuculeni isidima samashishini kumashishini. kwimarike, ukutsala abathengi abanokubakho ngakumbi, ngokwenjenjalo ukwandisa isabelo semarike. 2. Nciphisa i-churn yabathengi Ukwaneliseka kwabathengi kuphantsi kwaye abathengi banokutshintshela kwabo bakhuphisana nabo. Ukuphucula ukwaneliseka kwabathengi kunokunciphisa izinga lokuqhawuka kwabathengi, kuzinzisa isiseko sabathengi beshishini, kunye nokugcina imeko yemarike yoshishino. Okwesithathu, ukwandisa ukunyaniseka kwabathengi Ngokwaneliseka okuphezulu kwabathengi, ukuthembela kwabathengi kunye nokunyaniseka kwinkampani kuya kwanda. Ukunyaniseka kwabathengi kunceda amashishini azinzise imivuzo kwaye anciphise ifuthe lokuguquguquka kwemarike kumashishini. Okwesine, ukuphucula umfanekiso we-brand Ukwaneliseka kwabathengi kunempembelelo ngqo kumfanekiso we-brand yeshishini. Ukwaneliseka okuphezulu kwabathengi kuthetha ukuba umgangatho weemveliso kunye neenkonzo zeshishini ulungile, nto leyo eya kunceda ekuphuculeni isidima sebrendi kunye nokubonakala, ngokwenza njalo kuphuculwe imbonakalo yebrendi yeshishini. Okwesihlanu, ukukhuthaza uphuhliso oluzinzileyo lwamashishini Ukwaneliseka kwabathengi sisiqinisekiso esibalulekileyo sophuhliso oluzinzileyo lwamashishini. Ukuba ishishini lifuna uphuhliso lwexesha elide kunye noluzinzileyo, kufuneka ngokuqhubekayo liphucule ukwaneliseka kwabathengi ukulungelelanisa utshintsho lweemarike kunye neemfuno zabathengi. Ukushwankathela, ulwaneliseko lwabathengi lubaluleke kakhulu kubavelisi bevalvu baseTshayina, nto leyo enxulumene nesabelo semarike samashishini, izinga lokurhweba kwabathengi, ukuthembeka kwabathengi, umfanekiso webrand kunye nophuhliso oluzinzileyo. Ke ngoko, abavelisi bevalvu baseTshayina kufuneka bancamathele ukubaluleka okukhulu ekwanelisekeni kwabathengi, ngokuphuculwa okuqhubekayo kwemveliso kunye nomgangatho wenkonzo, ukuhlangabezana neemfuno zabathengi, ngaloo ndlela kuphuculwe ukwaneliseka kwabathengi.